Case Study

ClickUP

x Raaf Media

ClickUp

ClickUp is a leading project management software used by businesses worldwide.

They sought a structured and efficient influencer marketing strategy to drive engagement and traffic.

Project Management Software

Objective

Our objective was to build, manage, and optimize an influencer network while maintaining reporting structures and implementing performance-driven campaigns.

We worked closely with the ClickUp team under the leadership of founding member Chris Cunningham.

Results

  • Helped manage a network of 40+ influencers, generating 40M+ monthly impressions

  • Implemented TikTok and Instagram whitelisting ads, driving over 1M views on Chris Cunningham’s accounts

  • Drove tens of thousands of direct traffic hits to ClickUp through influencer content

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