Case Study
American Hat Makers
x Raaf Media
American Hat Makers
American Hat Makers is the largest leather hat manufacturer in the United States, with over 40 years of craftsmanship.
They wanted to expand into e-commerce and lean into digital and social media to drive online sales.
Apparel, Western Wear
Objective
Our objective was to establish a scalable digital strategy, manage multi-channel social media, and run performance-driven e-commerce ads to grow their Shopify store.
Results
Managed six social media channels, publishing 120 posts per month
Achieved a 4x ROAS on e-commerce ads, driving significant online revenue
Developed a proven and scalable digital strategy for long-term e-commerce success
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