Las Vegas Trade Show Marketing Strategies: Models, Influencers & Videographers for Maximum Impact

Las Vegas hosts over 22,000 trade shows every year, attracting millions of attendees and generating billions in business deals. With so much competition on the show floor, simply setting up a booth isn’t enough.

You need a strategy that drives engagement, creates content, and extends your brand beyond the event itself.

The best exhibitors don’t rely solely on booth design. They leverage local trade show models, influencers, and videographers to:

• Increase foot traffic and engagement

• Generate social media content in real-time

• Maximize exposure beyond the convention floor

If you’re planning a trade show appearance in Las Vegas, here’s how each of these services can elevate your presence along with pricing insights to help you budget effectively.

Leverage Local Influencers to Drive Traffic

Las Vegas influencers aren’t just for product promotions—they can be a powerful tool to get more attendees to your booth and build brand awareness.

• Influencers can promote your booth before the event, letting their audience know where to find you.

• Having them go live on Instagram, TikTok, or LinkedIn can instantly drive foot traffic to your booth.

• Their followers trust their recommendations, so having them interact with your brand on-site adds credibility and expands your reach.

Some influencers will work for experience or comped perks, while others charge for their time and audience reach. Micro-influencers with small but engaged audiences may charge as low as $350 per post or event appearance.

Mid-tier to major influencers will cost anywhere from $1,500 to $10,000 per campaign. If you have a budget of around $5,000, you can work with a mix of influencers to build a solid campaign with several influencers with under 100,000 followers but high engagement and quality content.

Use Trade Show Models to Engage and Convert Visitors

Trade show models do more than just stand at your booth—they actively help engage visitors, qualify leads, and represent your brand professionally.

• A professional trade show model will draw attendees in, engage them in conversation, and keep your booth looking professional at all times.

• Instead of wasting time on unqualified visitors, a model can pre-screen attendees and direct high-value prospects to your sales team.

• Models ensure that every visitor has a positive, engaging experience, even when your core team is busy.

A trade show model typically costs around $75 per hour. If hiring independently, expect a day rate of $350 to $500 per model. If you go through a vetted agency, pricing may vary. When hiring independently, plan to cover entry fees, parking, and meals.

Capture High-Quality Content with a Professional Videographer

A trade show shouldn’t just be a one-day marketing opportunity—it’s a chance to create high-quality content that keeps working long after the event is over.

A Las Vegas videographer can help you:

• Film booth interactions, product demos, and testimonials for long-term use

• Create short-form content (Reels, TikToks, Stories) for immediate social media engagement

• Highlight your brand story in a way that makes your company stand out after the event ends

A professional videographer will typically charge between $1,000 and $1,500 per day. However, you may find talented content creators willing to shoot for as low as $500. Full production services, including editing, multiple angles, and premium cinematic footage, will cost more.

Many Vegas-based videographers already have experience working inside convention centers, meaning they know the best lighting, angles, and layouts to capture polished footage.

Maximize Your Trade Show ROI with the Right Team

If you want real results from your trade show investment, hiring a mix of influencers, models, and videographers can help you:

• Attract the right audience and increase booth traffic

• Keep attendees engaged and turn conversations into leads

• Generate high-quality social media content in real time

If you need a single model, a social media push, or full video production, we can connect you with top-tier Las Vegas talent to make your trade show stand out and deliver real ROI.

Contact us today to start building your trade show marketing strategy.